NPDP日本語版対策ガイド、NPDP関連合格問題

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Product Development Professional（NPDP）認定試験は、製品開発の専門家の知識と専門知識を検証するために設計された世界的に認められた認定プログラムです。この認定は、製品開発および管理の専門家のための主要な専門協会である製品開発管理協会（PDMA）によって提供されています。 NPDP認定試験は、戦略、市場調査、製品設計、商業化など、製品開発のさまざまな側面における候補者の知識と経験を評価するように設計されています。

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現実的なNPDP日本語版対策ガイド | 最初の試行で簡単に勉強して試験に合格する & 公認されたPDMA Product Development Professional (NPDP) Certification Exam

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PDMA Product Development Professional (NPDP) Certification Exam 認定 NPDP 試験問題 (Q51-Q56):

質問 # 51
The technology push strategy described by Robert Cooper develops a product or technology and then finds a market for it. It was the most successful strategy in his study.

A. True

B. False

正解：B

解説：
The technology push strategy, as described by Robert Cooper, involves developing a product or technology first and then finding a market for it. While this strategy can lead to innovative products, it is generally riskier compared to market pull strategies, where products are developed based on identified market needs. In Cooper's studies, market-driven strategies (market pull) typically show higher success rates because they are directly aligned with customer demands and market conditions.
Thus, the correct answer is B: False.
References:
Cooper, R. G. (2011). Winning at New Products: Creating Value Through Innovation. Basic Books.
Cooper, R. G. (1998). Product Leadership: Pathways to Profitable Innovation. Basic Books.

質問 # 52
The first step in the classic waterfall process is requirements. The last step is known as:

A. Maintenance

B. Development

C. Verification

D. Implementation

正解：A

解説：
In the classic waterfall process, the first step is requirements gathering, and the last step is known as
"Maintenance". The waterfall model is a sequential design process, often used in software development processes, in which progress is seen as flowing steadily downwards (like a waterfall) through several phases such as requirements, design, implementation, verification, and maintenance. Maintenance involves making necessary changes, corrections, and updates after the product has been deployed to ensure its continuous proper functioning.

質問 # 53
The primary benefit of a Focus Group in marketing research is _____.

A. The ability to develop broad insights

B. Deep insights

C. Ease of execution

D. Low cost

正解：B

解説：
The primary benefit of a focus group in marketing research is the ability to gain deep insights. Focus groups involve guided discussions with a small group of participants, allowing researchers to explore attitudes, perceptions, and behaviors in depth. This qualitative method provides rich, detailed data that can uncover underlying motivations and nuanced opinions, which are often not accessible through other research methods like surveys.
References:
Krueger, R. A., & Casey, M. A. (2015). "Focus Groups: A Practical Guide for Applied Research" (5th ed.). Sage Publications.
Malhotra, N. K. (2010). "Marketing Research: An Applied Orientation" (6th ed.). Pearson Education.

質問 # 54
Which of the following is the best description of a mission statement?

A. It's the product strategy

B. It's a precise statement of what the organization does

C. It's a product innovation charter

D. It's an inspirational statement that pulls employees together

正解：D

解説：
A mission statement is designed to inspire and unify employees by articulating the organization's purpose, values, and overarching goals. It serves as a guiding star for the company's strategic direction and helps align the efforts of all employees towards a common objective. This inspirational nature distinguishes it from more specific and tactical documents like a product innovation charter or product strategy. References: Kotler, P.,
& Keller, K. L. (2016). Marketing Management. Pearson.

質問 # 55
Launching a new product can be one of the most exciting but challenging tasks that a new product team and most directly, the marketing manager assigned to the new product will ever experience. To assure that a new product launch is successful, which of the following is most important?

A. Market testing used to confirm new product success during launch

B. The continued involvement of each member of the development team in the launch phase

C. None of the above are important

D. A launch management system used to identify and track potential problems with the new product launch

正解：D

解説：
Launching a new product successfully requires meticulous planning and execution. Among the various factors that contribute to a successful product launch, the launch management system is the most important.
This system helps identify and track potential problems with the new product launch, ensuring that issues are addressed promptly and do not derail the launch. It involves detailed planning, monitoring, and adjusting strategies based on real-time feedback. The continued involvement of the development team and market testing are also important but secondary to the overall management and tracking of the launch process.
Thus, the correct answer is B: A launch management system used to identify and track potential problems with the new product launch.
References:
Kotler, P., & Keller, K. L. (2015). Marketing Management. Pearson.
Cooper, R. G. (2011). Winning at New Products: Creating Value Through Innovation. Basic Books.

質問 # 56
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